The days are gone when social media has limited users and it is easy to search for anyone. According to stats, social media has 4.7 billion users around the globe and the number is increasing rapidly.
With such a higher number of users, it has become difficult now to be a prominent profile on any social channel. To get better results from your social presence, you should have to create an impressive profile.
Doesn’t matter whether you want to create a personal profile or a business account, you should have to make it engaging. This blog aims to guide you on how to create a profile that can engage users with you. Let’s have a look at the following tips to understand it properly.
It is a common question asked by people who are looking to set up their social media profiles. Keep in mind that social presence can pave the way to success for your business and achieve your goals.
Professionally setting social media profiles have numerous benefits. Here are those benefits that you can get after setting your profile carefully and making it perfect.
Such profiles will help you in building a relationship with your customer.
A professionally designed profile will spread awareness about your business.
A well-organized profile will help you to get higher engagement from your audience.
Such a profile will help you to be a prominent name on the social channel.
These are some of the most prominent benefits that you will get from social media profile optimization and professional design. Now, we are going to show you some of the tips that you should follow while setting up your social profiles and expecting better results.
Tips to Make Your Social Profiles Impressive
Set Username Carefully
It is one of the most important steps when it comes to making your social media profile impressive. Without having a perfect username, you can’t think to get attention.
Keep in mind that you should choose your username carefully instead of following others. It would be better to set your username as your company’s name. It is good to do this if you are going to promote your business through your social media profiles.
In this way, it will help you grow better and take your business to new heights. Another advantage of using such a username is getting more exposure. When you have set a username as your company name, it will be easy for someone to search for your account.
For instance, Brian Dean (an internationally recognized SEO guy) has set his Twitter username as “@Backlinko”. The reason is his company has website has great recognition and enables more users to access him there on this specific platform.
If you don’t have a company to set your username, you can adopt many other techniques. On social channels, it is not possible to set a username with space. But you can do this by using blank text from a tool.
It will help you to add space at the end of your username and add other objects to make it prominent. In simple words, you can add such text and then emojis at the end of your username for a better look at your profile.
Choose an Image to Display
Have you ever noticed that visual data remains in the memory for a long time as compared to written words? It is human nature that it reminds visual data for a long time as compared to words.
So, you should take it as a plus point to make your social media profile impressive. If you are creating your account for yourself, you should choose an original but professional image. It will help the users recognize who you are in reality.
But if you want to create an impressive profile for your business, you should need to be creative. It is best to go with your company’s logo to set your profile image for a particular social media account.
Keep in mind that it would be a great deal to go with such a profile image if your brand has recognition in the audience. For instance, Microsoft has set its logo as its profile image on Instagram which has created a great impact on audience grabbing.
Similarly, you see some brands without such an image are unable to grab the attention of the audience. So, it is up to you whether you should go with a professional logo or a professional image to set up your profile.
But you should try to keep the same image across all platforms. It will help the users to get connected with your platform on different platforms as well as show your professionalism.
Write an Engaging Bio
No doubt, your username will replicate your brand’s name or dimensions. But the profile bio is the section of your profile that enables the users to understand what you have to serve them.
On different social media platforms, you must have seen the profile’s bio with multiple spaces between words or lines. It is hard to set a bio like that to make your profile impressive for better engagement.
With the help of an invisible character, you can easily set up a bio like this. It will help you to add spaces in the form of invisible characters. A person will think that you have added blank spaces to create such a bio.
In reality, you only have to pick a tool and use it to get invisible characters. As a result, your profile’s bio will have a perfect outlook in the end.
Add Links to Multiple Social Media Accounts
If you want to get better results from your social media account, you should not let the visitors go from the page quickly. You should try to add links to other social media accounts of your business or your profiles.
It will help you to grow on different social media channels simultaneously. Along with this, you can easily grab the attention of more users on those platforms when you are getting visitors from different platforms.
Keep Your Accounts Updated
Many people are unable to grow on social media just because of no updates there. It is common to be consistent for a few months and then leave the accounts to grow.
Keep in mind that social media profiles will not grow with such activities. You should have to keep your accounts updated with content related to your business. You can provide informational content or promotional posts through your profile.
It will help you to keep old visitors intact as well as engage new visitors with your profile. As a result, you will get more followers on different social channels and get a strong position there.
The above-mentioned tips have a great impact on the growth of a social media profile. You can easily grow smoothly in your field and engage new visitors for profitable results.
You should try to implement all these tips to get more exposure from the audience. It will help you to stand among other top-rated brands in higher positions to engage the users.
Like what you're reading? Subscribe to our top stories.
We are continuously putting out relevant content. If you have any questions or suggestions, please contact us!