Do you have an Instagram account for your businesses and can’t seem to get much engagement on your posts? Have you ever wondered why this is happening, or just how the Instagram algorithm actually works?
In the world of business, your online presence is essential. With almost 3 million active businesses operating in the U.K. alone, it is easy to understand why competing services should spend time and money investing in generating traffic through online platforms.
Although websites and social media platforms might look different, the content published on both should remain consistent. To help you understand why SEO and SMM are not the same, we have combined these five reasons.