Affiliate websites typically make cash using two different strategies. The first prong of this attack makes money through sales of affiliate products and the second way is through ad revenue. Both of these strategies work in tandem to produce the maximum amount of revenue for the owner of the website. To make money, you will need traffic going to your pages that contain ads and affiliate links.

Below is our list of seven different ways you can drive traffic and get paid. Most of them are free but there are paid options as well.

7 Strategies for Growing the Traffic of Your Affiliate Site

Both new and experienced affiliate marketers can use the below strategies. Are you ready to maximize your income this year? Let’s get started.

1. Content

Blog posts are the bread and butter of affiliate marketing websites. Without them, you have nothing to promote, no reason to build links, and no way to make sales.

Your goal should be to make the best content possible. This starts with doing keyword and product research, building the content around these search terms, and following the rest of the items in this guide.

The style of your content will vary from website to website. However, basic blog post-building tactics hold true regardless of niche. You’ll need a catchy title and an introduction that’s short, sweet, and hooks the reader.

Next, create an outline using your main keywords and secondary keywords for headers. Generate smooth, straightforward sentences and keep them skimmable. Shoot for 2-3 lines per paragraph with easy-to-digest sentences.

2. Social Media

No one running affiliate websites can be successful anymore without the proper use of social media platforms. However, you don’t have to use them all.

We suggest finding 2-3 platforms that work well for you and your target audience and putting all of your focus into promoting on these channels.

There are a couple of different ways to find the right social media platforms for your websites and you may find that some work better for one audience over another.

First, take the products you’re selling and do Google searches on them. Track down the mentions on social media to find out where traffic and chatter are the densest.

Another popular method is trial and error. Every affiliate marketing guru loves a different platform. Some love Pinterest. Others swear by Twitter and others think Facebook is the best. LinkedIn can be the golden middle.Put in the time and you’ll find success. Don’t be surprised if some platforms do better for some of your websites than others.

3. YouTube

YouTube is a powerful blogging platform. The only difference is you’re using video to find and build an audience instead of the written word. The beauty of using YouTube for affiliate marketing is that you can discuss and review products on your channel and place your links in the description. Using a platform that shows you handling and using the products you promote will help to build your trust and authority in your space.

But how does it benefit your website? You can add links to your channel as well as in the description. This can not only help with sales but also your SEO. You can further increase revenue by linking your website back to your YouTube channel and embedding videos from your channel into your blog posts.

4. Keywords

Keywords are the basis for all websites. If you don’t hit the right keywords in the right way and the right amount of times in your content, you will never rank. It doesn’t matter if the blog posts are the best out there.

Doing keyword research is time-consuming. If you have the right tools, such as Ahrefs, SEMrush, or even Long-Tail Pro, it will make your work easier.

In the event that you know you won’t rank for your main keywords, you can put emphasis on secondary keywords which can help you rank. You can find secondary keywords easily by performing a search on your main keywords and then looking for the People also ask box.

5. Podcasting

Podcasting is one of the newest and most exciting ways affiliate marketers can promote their websites and get some awesome traffic in the process.

The stats are pretty overwhelming. In 2021, more than 100 million Americans listened to a podcast on a monthly basis. That’s a single statistic from just one country.

To get in on this amazing potential opportunity, you don’t have to actually have your own podcast. You can go on to podcasts as a guest or you can sponsor them in return for a link or nice words about your website.

6. Link Building

Link building is likely the second most important part of building an affiliate website, with the first being your content. There are a lot of different ways you can build links.

However, some of them are sketchy. If you want the best links to set yourself up for success, your best bet is to build them yourself.

There are two fantastic ways to do this. The first is guest posting. The second is to use the skyscraper technique. Both of these plans take time and hard work.

Let’s use an example. You build a website promoting credit card affiliate programs. What’s the best plan for building links to your website?

You can use tools like Tomba, Hunter, Mailshake to perform outreach efforts and find websites that need content. All you have to do after that is write content for this website that meets their specifications and you’ll be rewarded with a link back to your website.

The skyscraper technique is a bit more work but it’s worth it. You write a top-notch piece of content that is better than anything else on the web related to your main keyword. After that, use the tools mentioned above to track down websites that link to similar content.

Tell the webmaster you wrote something that you believe is better and will provide more value to your readers. Over time, you’ll get links and high-quality traffic to your website.

7. On-Page Internal Linking

This is the most undervalued method for getting the right traffic to the right content. Sometimes even the best content won’t rank, no matter what you do. This can be incredibly frustrating.

You think you’re doing everything right, playing by the rules, but Google isn’t helping you out. So should you stop creating content for keywords you can’t possibly rank for? No. You shouldn’t. Instead, use secondary keywords and easier to rank for main keywords to grab quality traffic.

After a few months, you’ll notice certain pages getting more traffic than others. Put links into this ranking content that go to blog posts with high ticket items or longer word counts to increase sales and generate extra ad revenue.

The Takeaway - 7 Strategies for Growing the Traffic of Your Affiliate Site

Using these 7 strategies doesn’t guarantee anything. But what they will do is give your new affiliate site the best possible chance of getting amazing, free traffic.

Paid traffic has its place in the world. But like any business, you should pay special attention to your costs and budget. Because of this, getting as much free traffic as possible is ideal.

Thanks for hanging out and reading today’s post. If you enjoyed it, you’ll like this one on useful tips on how to boost your online presence.

We are continuously putting out relevant content. If you have any questions or suggestions, please contact us!

Follow us on Twitter, Facebook, Instagram, YouTube