6 Tips On Writing Social Media Posts For Educational Projects

6 Tips On Writing Social Media Posts For Educational Projects

Social media is a fantastic way for educators to network and exchange ideas. It is also great for advertisements and promotion of products or businesses, such as a college essay writing service or tutoring company.

Social media is a great way to connect with other students and share resources. When used effectively, social media can help you grow your professional network and showcase your skills. With that in mind, here are some tips on how to write social media posts for educational projects.

1. Understand formatting practices

When writing social media updates, you must conform to the best practices of formatting. This is a social media convention that establishes the style and tone of social media posts for educational projects. Posts often contain images, videos, hashtags and links to relevant sites.

People in room

As a social media writer, you should understand how to join hashtags, and what makes a good one for your particular brand or activity. Do you want it to be contained or widely spread?

2. Think before you write social media posts

It is useful to think about your social media post differently from an article or a school-based newsletter. Before writing social media posts, consider how widely your content can be shared, and if there are any safeguarding issues you need to mitigate.

If you’re discussing a previous project, you may be using pictures of workshops with students present. Not everyone wants to be included, and this extends to the written word too. Consider anonymizing any student names or details. Be as broad and general as possible.

3. Use Facebook Groups to create collaborative environments

Facebook is the best platform for creating groups, within a Facebook Group you can create social media posts that are specific in nature. They can contain information that you don’t want widely publicized - at least in the immediate sense as content can always be easily screenshotted, or copied and pasted, into a new setting.

Connectivity is one of the most pertinent benefits of social media for students. Proper engagement with groups like these is good practice for learning how to be social in college, they encourage collaboration, and are easily accessible in the modern age.

One hesitancy some students may have about using social media for their studies is wondering

do colleges look at social media profiles? Will my privacy remain intact? For those with concerns, it could be useful to use a college-wide intranet instead of conventional social media. Some automated sharing of information between these modes of networking is possible today.

Empty room

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4. Consider the slideshow

Instagram has recently become swarmed by slideshow content. These brightly colored, design-led posts convey information in a very concise and brief way. Coming into practice largely during the BLM protests, slideshow content can be an engaging format for your written content, lengthy posts may struggle to connect with students, and while they undoubtedly still have great use potential, shorter posts can more clicks, views, and likes.

By creating a series of slideshows, you can serialize your content, thus opening up longer posts to more people. If they like one part of a series, you can encourage them to go back and try another bite-sized piece.

5. Create a solid style

Your social media content should show a good level of continuation. This is much easier if you find and conform to a style guide. This can be one of your own makings, or it could be something you find online, in the library, or through an in-person recommendation.

A style guide should deal with the following. Which accounts in use are the official ones and hold authority? What are the name conventions? What should the visual brand identity be? What colors are used? What font? Which hashtags? How are comments and other interactions handled? What is the format for each post, how long should they be, and who should edit them?

6. Student-generated content

Students can also be of use if you’re writing educational content, it’s a good means of sharing their work, and letting them demonstrate knowledge. The practice of publishing will also be invaluable - depending on the nature of your social media presence, it could be used for work experience or other extracurricular credits.

All in all, these five tips only scratch the surface of educational writing online. They do demonstrate the need for safeguarding students, and also how to present professionally. Beyond this article, further ideas would include workshop content, interactive offline activities, or general news and information.

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